Consuming kids

Playback Restricted

This content is available for streaming only at the University of Maryland's College Park campus or through a VPN connection. This content may be accessed from public computers at any of the UMD Libraries on the College Park campus.

Questions? Contact Us

Copy the text below to embed this resource

Date
2008
Main contributors
Barbaro, Adriana; Earp, Jeremy; Media Education Foundation
Summary
Drawing on the insights of health care professionals, children's advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics in the world.
Publisher
Media Education Foundation
Genre
Documentary films
Subjects
Economics, Business, Commerce, Labor; Economics, Business, Commerce, Labor; American Culture, History; Child consumers -- United States; Advertising and children -- United States; Marketing research -- United States
Locations
North America; United States; Massachusetts; Northampton
Collection
Films@UM
Unit
Distinctive Media Collections
Language
English
Rights Statement
In Copyright
Terms of Use
Access is restricted to patrons at the University of Maryland.
Physical Description
66 minutes; color
Notes
Films @ UM
Access
Access condition: campus-only.
Other Identifiers
Filename: lms-090479; Fedora 2 PID: umd:75988; Handle Identifier: hdl:1903.1/10663; Catalog Key: alephsys003879190; OCLC: ocn656265309

Access Restrictions

This item is accessible by: collection staff, users in specific IP Ranges.